A Strategy Class Case Analysis

  • Discussion assignment: Should Celulosa Arauco build the new chemical pulp
    plant (part of the Nueva Aldea project) or should it integrate into paper manufacturing? (your answer must include an NPV analysis of the Nueva Aldea plant)
  • Answer the case discussion assignment for Arauco case (see Syllabus). Maximum is 500 words (1 page) for your write up. You can include exhibits with unlimited number of pages for exhibits. Your goal is to answer the discussion assignment by using as many CLASS concepts as possible (theory/frameworks). You must also show some NPV analysis in your exhibits. I am not looking for “correct” responses but for high effort and original responses. Submit your memo here BEFORE Monday, Nov 6, class.

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