Placement Paper

Subject:   BADM 733, Marketing Management 

Question: For this week’s discussion, you will select THREE peer-review journal articles on one of the 4Ps – Place.  Keyword search terms might include one of the following:  marketing channel strategy, distribution, retailers, or supply chain.  Once you have selected your peer-reviewed journal articles, post a 750-word minimum synopsis of the major points from the research you read. 

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